December, 2008

One of the more interesting internet phenoms is viral marketing, when a corporate campaign launches a smart idea, a slick video or net-based game and then unleashes it on the masses via the web.

By the time a few people see it and then forward it to their friends, within days millions of potential customers have become unwitting promoters of the company or product responsible for the site. 

As the political parties caucus in Ottawa -- a coalition government in the works to replace the Stephen Harper government (re-elected just 7 weeks ago) -- we're into one of the most fascinating political issues in a lifetime.

Wow.